Pillars on Purpose
A design system was created to transform detailed materials into polished, on-brand PDFs that support both learning and fundraising.
Turning a Brand Guide Into Engaging Assets
Challenge
Building from a brand guide to create clear, usable assets
Pillars on Purpose had a solid brand guide but needed brand new assets to match. My task was to take dense, copy-heavy content and design it in a way that felt clean, modern, and easy to digest. There were no existing templates or layouts just a vision to bring the brand to life across educational and donor-facing materials.
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Results
A scalable design system for consistent, on-brand materials
Created a flexible design system that made it easy to turn text-heavy documents into polished, on-brand PDFs. Each piece followed a consistent visual style rooted in the brand guide, giving the team a clear standard to build future materials from, whether for workshops, one-pagers, or funding proposals.
